Key takeaways
- New doc shares an inside look at Robby Mier’s life, including his origins and his work ethic
- Interviews include Mier’s family and friend, including several popular slots streamers
Have you ever wondered what it’s like to be the founder of a mega-successful social casino that’s changing the online industry? SpinQuest gives slots fans an inside look with Founder Of SpinQuest: Robby Mier’s Story, a new documentary now available on their YouTube channel.
The 40-minute video includes interviews from Mier along with many of his family members and friends. This includes popular slots influencers – and SpinQuest partners – like Brettski, Bluff, Internet Skater, Sethy Poker, On Tilt Nick, and Brandon O’Brien.
The candid conversations from these streamers are particularly interesting to watch, as they reveal just what makes SpinQuest’s online approach so unique.
”It’s very authentic and it’s very genuine,” Bluff shares in a clip. “People wish that they could just go to the casino every day with their boys and hang out. That’s what we portray on camera because that’s really what it is.”
They’re quick to sing Mier’s praises, as expected in any partnership, but Mier believes that the secret to SpinQuest’s success has more to do with timing.
“It just so happened I hit the right time. People didn’t think social media was important and we took all these different pieces and leveraged it into a brand that really kind of resonated with the space,” he says in the documentary.
But those close to him agree that Mier’s work ethic and intelligence also play a part. They call him everything from a risk-taker to a genius. Mier is more humble, crediting his success to the values instilled by his mother when he was growing up in Wisconsin.
“I’ve watched her grind and provide for us when it was really hard,” he shares. “Watching that growing up really taught me that there’s no excuse to not take care of all the people around you.”
The documentary is filled with other interesting moments, like Mier’s story about winning $190,000 in one night in New York City. They also showcase SpinQuest’s Mountain Takeover event, a VIP experience that took place in Colorado earlier this year. The event is just one example of how SpinQuest interacts with their players and fans to make their brand stand out in the online space.
And their YouTube channel is another way that SpinQuest connects with players. They’ve also produced “day in the life” videos about several of their partner-creators, and plenty of other video content. The strategy seems to be working, since so far the documentary about Mier has racked up nearly 200,000 views on YouTube in just ten days.
This all fuels Mier to keep SpinQuest on top as the company continues to grow in the future. “We are the fastest growing sweepstakes social casino website ever, and I think it really comes down to understanding the player better than anyone. And that’s what I’m most proud of,” Mier says.
“I want to beat everybody! I don’t want no second place to SpinQuest, and that’s what I wake up with, that burning passion.”
